A Guide to New Mexico Casting and Agents (and How to Avoid Scams!)

By ERMW Team
Thursday, July 10, 2025

Dreaming of a career in film? Whether you're an aspiring actor or just curious about how productions come together, understanding the roles of casting directors and agents is key. We are providing invaluable information courtesy of the New Mexico Film Office to help you navigate this exciting industry and, importantly, steer clear of common pitfalls.

Understanding Key Roles in the Casting Process

Principal Casting Directors 

These professionals are responsible for auditioning actors for speaking roles in a production. They are hired and paid by productions to distribute character breakdowns and audition talent. Principal casting directors work closely with agents, producers, and directors. While breakdowns for larger productions are typically accessible only to agents, some casting calls may be open to the public. A crucial point to remember: a legitimate casting director will never ask for money in exchange for an audition.

Background Casting Directors 

If you've ever seen a bustling street scene in a movie, you've witnessed the work of background casting directors. These individuals are hired by productions to fill non-speaking roles that help make a scene feel authentic. Background actors can often submit themselves directly through the casting company’s website. Just like principal casting directors, background casting directors are paid by the production, not by the actor.

Agents 

Agents serve as vital representatives for actors. They submit their clients to casting directors to secure auditions, pitch them for specific jobs, and negotiate contracts. Many agents, like those in New Mexico, are SAG-AFTRA franchised, meaning they follow a set of regulations established by the actors' union to protect performers. Agents are typically paid a commission (around 10%) from the acting jobs and residuals they help their clients secure. They are never paid upfront and do not require specific classes or headshot photographers, though they might offer suggestions if asked.

Avoiding Acting Scams: What to Watch Out For

The film industry, unfortunately, has its share of individuals and companies looking to exploit aspiring actors for financial gain. If something seems too good to be true, it likely is. Always thoroughly vet anyone you consider working with. When in doubt, the New Mexico Film Office can often help verify legitimacy.

Here are some common red flags:

  • Upfront Fees: Legitimate agents and casting directors never charge upfront fees. You can research their credits on IMDb.com. SAG-AFTRA.org also maintains a list of franchised agents and local casting directors. Another smart move is to Google the name or company with the word "scam."

  • Vague Job Descriptions: Beware of ads using generic language like “Actors Wanted” or “Models Needed” with no clear project details.

  • Inappropriate Requests: Never send nude or suggestive photos. No reputable professional will pressure you into uncomfortable situations.

  • Pressure Tactics: Scammers may use urgency or promises of fast success to get you to pay for services or sign contracts.

Legitimate Expenses: While most services related to securing auditions are covered by the production or agent, principal actors may incur a few legitimate costs as they build their career:

  • Acting classes

  • Professional headshots (especially for principal performers)

  • Membership to casting submission sites (if you're self-submitting)

  • Self-tape equipment

It's worth noting that if you are represented by an agent, you typically do not need to pay for submission sites that your agent uses.

Local New Mexico Casting and Agent Resources

For those looking to connect with professionals in New Mexico, here's a list provided by the New Mexico Film Office:

Principal Casting Directors

Angelique Midthunder, CSA - IMDb

Jennifer Schwalenberg, CSA -  IMDb

Jo Edna Boldin, CSA - IMDb

Kathryn Brink, CSA  - IMDb

Kiira AraiIMDb

Marie McMaster, CSAIMDb

Background Casting Directors

Alessi Hartingan Casting - IMDb

Latham Casting - IMDb

New Mexico Casting - IMDb

White Turtle Casting - IMDb

Talent Agents

Bankston Talent         

Crossbeam Talent

DMe Talent Agency

Mitchell & Associates Talent

O' Agency

Phirgun Mair Worldwide

Presley Talent

Priority Talent Agency 

Additionally, if you're an independent filmmaker, the Producers Guild of America offers a helpful resource on set etiquette training: https://producersguild.org/set-etiquette-training/

We hope this information helps you on your journey into the exciting world of film!

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ERMW Team

Our leadership team bring years of experience in many different sectors to bear on the challenges of expanding economic and workforce development.

https://www.elratonmediaworks.org/board
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